Fashion's Night Out 2012

Four years since yesterday Thursday, September 7, 2012, Vogue’s editor-in-chief Anna Wintour came up with this annual event called Fashion’s Night Out in 2009 to help spark consumer sales in the industry in a down economy. Since then Fashion’s Night Out has been one of the most anticipated events each year from New York to Milan. In New York City, Fashion’s Night Out is held on the first night of the semi-annual Mercedes-Benz Fashion Week .

A night when designer stores and venues throughout New York City host events with free booze, parties, celebrities, and great shopping discounts to drive traffic and sales into the industry; but the reality of this night consists of a bunch of college-aged fashionistas who just want to be seen, to get free champagne and wine (since they really can’t afford to buy booze of their own), and to take pictures with celebrities for bragging rights. Sorry, but ladies and gents, this is the reality of Fashion’s Night Out.